Joseph Bakare
In a move to provide sustainable information to the public using the strength of the media, the Minister of Power, Mr Adebayo Adelabu, on Wednesday in Abuja unveiled the Power Sector Communication Team (PSCT) for effective communication and better service delivery.
The Team comprises of heads of Agencies under the power sector.
Adelabu said that the initiative was designed to bridge the gap between the power sector and the public, admitting that effective communication is the bedrock of any successful enterprise and the power sector is no exception.
The Minister who described the power sector as very complex, said “it is often misunderstood and fraught with challenges”.
“The PSCT is our response to this. It is a platform for clear, consistent, and transparent communication, aimed at building trust and confidence in the sector.
“The PSCT is more than just a team; it is a commitment to excellence in communication. Its members drawn from the heart of the power sector are dedicated to translating complex technical issues into plain language.
“They are also to foster collaboration among stakeholders, and create a positive narrative around the sector,’’ he said.
Adelabu said that the Federal Government envisaged a Nigeria where electricity was not just a luxury but a fundamental right, and to achieve this, we must work together, and effective communication was key.
“The PSCT is a vital tool in this endeavour, and I am confident that under the leadership of its dedicated members, the team will excel. Together, we will transform the power sector from a source of frustration to a catalyst for national growth.
“I urge all stakeholders, including the media to support the PSCT in its efforts. By working together, we can create a brighter, more electrified future for Nigeria,’’ he said.
Earlier, the Chairman of PSCT, Mr Bolaji Tunji, said that the aim of the PSCT was to ensure that the communication team and the agencies speak with one voice, exchange information, collaborate, and eliminate working at cross purposes.
Tunji, who is also the Special Adviser to the Minister on Strategic Communication and Media Relations, said that the vision of the team was to transform the negative perception about the power sector.
He said that the team had a responsibility to communicate effectively with all stakeholders in the power sector value chain.
Tunji said that without effective communication, the sector would be winking in the dark.
According to him, the team will be providing consistent, truthful, and insightful information that highlights the on-going progress and challenges within the power sector.

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