Yemisi Izuora
As part of its sustained drive to promote financial literacy among Nigerian youth, Unity Bank Plc commemorated the 2025 Global Money Week by delivering structured financial education sessions across 13 secondary schools nationwide.
The initiative, themed “Think Before You Follow, Wise Money Tomorrow,” focused on helping students build critical thinking and responsible money habits, especially in a digital age where social media trends often influence financial choices.
At Boys Model Secondary School in Owerri, Imo State, Unity Bank’s Managing Director/CEO, Mr. Ebenezer Kolawole, underscored the Bank’s commitment to financial empowerment. Represented by the Zonal Head for South South/South East, Mr. William Odigie, Mr. Kolawole encouraged students to adopt prudent financial behaviours early.
“THE HABITS YOU FORM NOW AROUND SAVING, SPENDING, AND INVESTING WILL SHAPE YOUR FINANCIAL FUTURE. IT’S NOT ABOUT HOW MUCH YOU HAVE, BUT HOW WISELY YOU MANAGE IT,” HE SAID.
The sessions included interactive discussions, money management exercises, and quizzes, with standout students receiving branded gift items to reinforce the lessons taught. The outreach aimed to make financial education both accessible and engaging for young learners.
Unity Bank’s involvement in Global Money Week 2025 builds on recent youth-focused initiatives, including the launch of GenFi, a digital banking app tailored to teenagers. The app incorporates gamified learning, budgeting tools, and parental oversight to help young users build smart money habits.
Coordinated in Nigeria by the Central Bank of Nigeria in collaboration with the Bankers’ Committee and Junior Achievement Nigeria, Global Money Week is a global campaign to equip young people with the knowledge, skills, and confidence to make sound financial decisions.
Unity Bank’s participation in this year’s programme reaffirms its unwavering commitment to nurturing financially responsible future leaders and deepening financial inclusion across Nigeria.